What is the difference between SimplySwim and Swimmigo?

SimplySwim is an Australian web platform with a customer app and level progression only in the most expensive plan. Swimmigo is a swim-specific app with a fixed monthly fee, own lesson method via Studio and self practice for parent and child.

Is SimplySwim more expensive than Swimmigo?

SimplySwim costs from about 159 Australian dollars per month. Swimmigo charges 9.99 euros (Solo) or 59.99 euros (School) per month, unlimited children.

Can I switch from SimplySwim to Swimmigo?

Yes. You set up Swimmigo for free and transfer your lesson format and levels via Studio. Your 30-day trial only starts when you invite your first real student.

Can I see my child's progress with SimplySwim?

Yes, via the SimplyPortal app, but level progression is only in the Elite plan. With Swimmigo you see progress live in the app, with levels and skills.

Can my child practice independently with Swimmigo?

Yes. With Swimmigo your child practices independently with levels and gamification, even without a fixed swim school. SimplySwim does not have this.

Can I use my own lesson method?

With Swimmigo you build your own levels, exercises, order and certificates via Studio. SimplySwim works with fixed levels.

How does pricing work with SimplySwim?

SimplySwim has three plans, from about 159 Australian dollars per month. Swimmigo charges a fixed monthly fee with unlimited children.

SimplySwim alternative: honest comparison with Swimmigo [2026]

The main difference

The main difference is the platform and the lesson method. SimplySwim is an Australian web platform with a customer app, and level progression is only included in the most expensive plan. Swimmigo is a single app with its own lesson method via Studio and self-practice.

Swimmigo is not the best swim software, but a different one. SimplySwim is built with Australian swim school owners with 20 years of experience. Swimmigo targets swim schools worldwide and is fully integrated into one app.

What is SimplySwim?

SimplySwim is software from SimplySwim from Australia, created together with swim school owners and managers with 20 years of experience. It manages scheduling, attendance, invoicing, payments, student tracking system and communication in one web platform.

Price per plan

SimplySwim has three plans: Sales, Complete and Elite, shown in the feature comparison. The exact price is not directly on the site; comparison sites report 159 to 287 Australian dollars per month. The trial period is 90 days free with all Elite features.

Web platform with customer app

Management is done via a web platform. Customers use the SimplyPortal app for make-up lessons and payments. Level progression and certificates are only in the Elite plan. There is no own lesson method builder and no self-practice for parent and child.

Calm water surface in an indoor pool

What is Swimmigo?

Swimmigo is an app for the entire swim lesson, from registration to diploma. School, instructor, parent and swimmer are all in one native app for iOS and Android. Additionally, there is Studio, a web app where you build your own lesson method.

Fixed monthly fee

Swimmigo charges a fixed monthly fee. Solo costs 9.99 euros per month, School costs 59.99 euros per month. Both with unlimited children and free setup; your 30-day trial only starts when you invite your first real student. Parents use the app for free.

Any lesson format, own lesson method and self-practice

Swimmigo sets up any lesson format in a few minutes: a fixed weekly lesson, a two-week speed course or a ten-week turbo lesson. Via Studio you build your own levels, exercises, order, videos and certificates. And uniquely, Swimmigo lets parent and child practice themselves with levels and gamification, even without a fixed swim school.

Comparison table

Feature	Swimmigo	SimplySwim
Pricing model	Fixed monthly fee, unlimited children, locations and instructors	Three plans, from about 159 Australian dollars per month
Platform	Native app iOS and Android + Studio web app	Web platform + SimplyPortal customer app
Works independently in the app	Yes, the entire system is in one app	No, management via web platform, app for customers
Languages	5 languages	English
Progress	7 levels, 86 skills, 6/6 system	Level progression and certificates (Elite plan only)
Own lesson method (Studio)	Yes, own levels, exercises, order, videos and certificates	No, fixed levels, no own lesson method builder
Own branding	Yes, own colors and logo	Not specifically found on the site
Motivation and gamification	Yes, stars, XP and mascot	Not found on the site
Self practice (parent and child)	Yes, parent and child practice themselves with levels and gamification	No, customer portal for booking and paying
Family viewing	Yes, share link with high five	Yes, SimplyPortal app and customer portal
Lifetime progress record	Yes, stays with parent and child	Student skills report card (Elite plan)
Access control	Attendance check-in at lesson start, lesson removed from lesson card	Attendance management and SimplyEntry (Complete plan)
Absence and make-up lessons	Yes, swipe and automatic free spot	Book make ups
Schedule and occupancy	Yes, see per group where space is available	Yes, class scheduling
Level transition	Yes, planned transfer, parent confirms	Level progression (Elite plan)
Waiting list and open spots	Yes, self-registration	Yes, student waitlist by day, time, level or teacher
Statistics and School Pulse	Yes, key figures, occupancy and stagnation alerts	Reporting and revenue overview
Team and collaboration	Yes, multiple instructors, substitutes and permissions	Yes, temporary teacher replacement (Complete plan)
Safety administration	Not present	Yes, online policies and agreements (Elite plan)
Lesson cards and subscriptions	Yes, own payment models (lesson card, subscription, course)	Yes, weekly, monthly or term invoicing
Lesson payments	Optional via Stripe, iDEAL, card and PayPal, 7.5%	Yes, direct debit, credit card and point of sale
Revenue and costs	Yes, revenue per month and return per lesson and per group	Outstanding fee management and reporting
Discounts and price changes	Yes, coupons and planned price changes	Advanced pricing calculations
Marketing toolkit	Yes, flyers, social, QR and diploma maker	Not found on the site
In-app communication	Yes, messages with read receipt	Yes, SMS and email
Reviews	Yes, parents review the school	Not present
Service desk	In-app support	Phone, email and 24/7 knowledge base

Where Swimmigo wins

Fixed monthly fee of 9.99 or 59.99 euros, unlimited children. SimplySwim charges per plan.
Own lesson method via Studio with videos and certificates. SimplySwim works with fixed levels.
Self practice for parent and child. SimplySwim does not have this.
Everything in one native app. SimplySwim is a web platform with a customer app.
Gamification and motivation for the child.
5 languages. SimplySwim is English only.

Where SimplySwim wins

Direct debit and autopay with multiple payment processors.
Point of sale and inventory for your shop.
90 days free trial.
Waiting list by day, time, level or teacher.
NSW government vouchers.

For whom SimplySwim is the better choice

SimplySwim suits Australian swim schools that want direct debit, point of sale and a 90-day trial, with a web platform and a customer app.

For whom Swimmigo is the better choice

Swimmigo suits swim schools and educators who want everything in one app for pure swim lessons, with their own lesson method, a fixed low monthly fee and self practice for parent and child.

SimplySwim alternative: honest comparison with Swimmigo [2026]

Summary

The main difference

What is SimplySwim?

Price per plan

Web platform with customer app

What is Swimmigo?

Fixed monthly fee

Any lesson format, own lesson method and self-practice

Comparison table

Where Swimmigo wins

Where SimplySwim wins

For whom SimplySwim is the better choice

For whom Swimmigo is the better choice

More comparisons

Sources

Bob van Soest

Frequently Asked Questions

General

Parents

Swim Schools

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